From: yoyo.man74.ym@gmail.com
To: Posts
Date: 2021/10/04 14:51:10

                    6 Web Design Trends That Unfolded In 2021

 

Like technology, websites are ever-changing. A design trend last year may no longer be trending today.

 

As a website owner, you need to stay updated on the insights to ensure your website is up to date. Otherwise, you risk a high bounce rate due to an outdated design since users prefer websites that have a unique interface and provide them with optimal experience.

 

Don’t worry though, our expert web designers share the latest scoop on web design, so your site stays ahead of the curve. Follow the trends listed below and you will have customers flocking to your website.

 

Parallax scrolling

 

High-speed internet has allowed web designers to create complex yet innovative designs. Parallax scrolling websites are a prime example of such a design.

 

Parallax scrolling gives a 3D effect to the website. As you scroll down, the graphical elements and the website background move at different speeds given an optical 3D illusion. The technique is relatively new to web design but dates back to the 1980s when games such as Super Mario Bros used it to add a sense of depth to the scenery.

 

Today, you find tons of websites using parallax scrolling because it makes the site more appealing and improves customer engagement. Firewatch is a prime example of how to effectively use parallax scrolling.

 

Dark mode

 

Smartphones have made dark mode a trend and now many websites are following suit. As the name suggests, dark colors are incorporated for a low-light user interface. The site essentially has a solid black or a shade of grey background and use white colored fonts.

 

Dark mode benefits the user in the sense that it reduces eye strain, so your customers can stay on your website for a longer period. It also gives your site a modern feel. You can expect more websites using dark mode in the coming year.

 

Illustrations

 

Stock photos just don’t have that spark to them anymore. With so many websites out there using them, users come across the same photos and find them unappealing.

 

Custom illustrations is now the way to go. Since the illustration is custom, it aligns well with your brand and the message you want to portray while also adding elements of creativity. It essentially allows your website to stand out from the crowd.

 

Data visualization

 

Data can be boring and confusing, but the world revolves around it. You want to make sure that if you share data on your website, you make it interesting. The best way to do that is by visually conveying the data through illustrations, bars, and charts.

 

Infographics have taken the world by storm. You rarely find a post on social media that quotes data without an infographic. The graphic helps make the data more appealing and easier to understand. The same concept applies to websites. So, if you have data, make sure you make it more attractive through data visualization.

 

Micro-interactions

 

Micro-interactions are essentially small animations that provide users feedback for actions they take on the website. Examples of micro-interaction include text color change when a link is clicked on or focus on an icon when you move your cursor over it. These minimal interactions may seem simple, but they are known to impact the effectiveness of CTAs on your website.

 

Accessibility and availability

 

Making your website inclusive and accessible for everyone is important. You want to make sure that each individual that visits has the same interaction with it. To do this, you can follow the following tips:

 

  • Incorporate a strong color contrast between the backgrounds and text.
  • Links should have a subtle rectangular outline around them, this will help users identify them using keyboard navigation.
  • Have labels and instructions with forms.
  • Use alt tags with all your images, this boosts SEO and explains images to the visually impaired.

 

Web design trends in 2021 might not have transformed websites, but they did enhance user experience and added creativity. If you are looking to revamp your website, be sure to incorporate the trends listed above. See which would benefit your website users the most and have the site designed accordingly. Our web design experts can help create the perfect website for your business.

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